In today's dynamic digital marketing landscape, email marketing remains a cornerstone for businesses aiming to engage, nurture, and convert their audience. As one of the most direct and personalized communication channels, email marketing can be an incredible tool for your business to connect with your...
In the ever-evolving landscape of digital marketing, one strategy has gained popularity in recent years: influencer marketing. It's no secret that consumers trust recommendations from people they admire and follow. Influencer marketing leverages this trust to boost brand awareness, engagement, and sales. Discover the undeniable...
Now we have outlined why you need to include video into your marketing plan, how do you actually go about making a video that’s engaging and effective? Here are some tips:
First, you need to figure out the appropriate video length for your platform - here’s...
1. ‘Information is Power’
97% of marketers claim that videos help customers understand products. (Hubspot)
It has been said that ‘getting information off the Internet is like taking a drink from a fire hydrant’. So it stands to reason that consumers and businesses are not spending a...
Why Video?
Video has come along way from the early days when you basically needed a small refrigerator to film anything...