Strategic Planning Nanaimo | Better Mousetrap Marketing Ltd

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Strategic Planning

SET AND SEE YOUR BIG PICTURE

CHARTING YOUR COURSE

Marketing plans by Better Mousetrap Marketing

WHY YOU NEED A STRATEGIC PLAN

Imagine driving across the country without a map. Sure, you might eventually get to your destination, but it would be a slow, inefficient journey filled with wrong turns and wasted time.

A strategic plan is like a detailed roadmap for your business, non-profit or organization. It outlines your long-term goals, identifies potential roadblocks, and charts the most efficient course of action to achieve success.

Why You Need a Strategic Plan:

Shared Vision & Alignment: A strategic plan gets everyone on the same page. It clarifies your company's overall vision and ensures all departments are working towards common goals.

Data-Driven Decisions: No more flying blind! A strategic plan uses market research, competitor analysis, and other data to inform your choices.

Resource Allocation: Strategic planning helps you allocate your resources – from time and money to manpower – strategically to maximize your impact.

Proactive Risk Management: By anticipating potential roadblocks and formulating mitigation strategies, your plan helps you navigate challenges before they derail progress.

Measurable Success: Define key performance indicators (KPIs) to track your progress towards your goals and adjust your strategy as needed.

Benefits of having a Better Mousetrap marketing plan

A Strategic Plan: Your Competitive Advantage

In today’s dynamic business landscape, a strategic plan is no longer a luxury, it’s a necessity. It allows you to:

Stay Ahead of the Curve: Identify future trends and opportunities to stay competitive and adapt quickly to changing market conditions.

Attract Investors & Partners: A strategic plan demonstrates your commitment to growth and success, making you a more attractive investment and collaboration prospect.

Ready to Chart Your Course?

Building a strategic plan may seem daunting, but the rewards are well worth the effort. We can help you develop a clear and actionable roadmap for your business, ensuring you reach your destination with purpose and focus.

Let’s chat about your strategic planning needs today!

Ready to reap the rewards? Let us help you get started.

CONTACT CONTACT

Would you build a house without a blueprint?

So why do most business owners attempt to build a business without building a plan?

unsure as to where or how to get started
don’t have time – too busy working in the business versus “on the business”
unsure about where to invest their marketing dollars
don’t truly recognize the true benefit of a simple 12-month marketing plan
believe that they aren’t really necessary

A well-researched and thoughtfully developed marketing plan is crucial to the success of your business. It will save time and money in wasted, uncoordinated efforts.

How is my Marketing Plan is built?

Better Mousetrap Marketing will work with you and your management team to develop a comprehensive, in-depth, 6 or 12-month marketing plan. Your plan will be clear, easy to follow, and easy to implement within your budget.

With Better Mousetrap Marketing you have a team of marketing professionals with experience and expertise working with you too. Specifically we:

Identify your business, marketing and sales goals
Execute a competitor analysis
Conduct a SWOT analysis on your business
Identify your key target markets and demographics
Analyze your positioning in the marketplace and competitive advantages
Identify marketing tools and tactics that offer the best ROI to your business
Design a marketing calendar and marketing budget that is fitting for your business
Provide you with a written plan and documentation

What happens after my Marketing Plan is built?

A marketing plan may be all you need to get you on track, or you may have learned the hard way that even great plans don’t work when they’re only followed up with good intentions.

At Better Mousetrap Marketing we’re very enthusiastic about finding solutions and getting results by helping businesses implement the very plans that we’ve developed.

Whether you choose to retain us on a monthly basis or hire us on an as-needed basis, we excel at helping business owners stay on track and on budget. Our monthly marketing programs may be the perfect thing, providing you with the assurance that your newly formulated marketing strategy is implemented. More on our Marketing Programs (link).

At Better Mousetrap Marketing, we develop and implement marketing plans for clients in Campbell River, Courtenay, Comox, Parksville, Nanaimo, Victoria and the Lower Mainland, BC.

“Better Mousetrap formulated a comprehensive full service marketing program based on a series of interviews and questionnaires helping us to redefine our marketing strengths, weaknesses, goals, and budgets.

They’ve been instrumental in assisting us with the intricate nuances of an ever changing Multi-media marketing culture. Their team has helped bring a remarkable level of understanding to an otherwise convoluted marketing paradigm.” Brian Dusch, Budget Glass

FREE MARKETING CONSULT!

Pick our brain, bend our ear, see if you like what you hear. 1Hr free consultation with no obligations attached.

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